When you have the word “park” in your name, it does take some effort to remind people that you’re more than just parks. Or parks. (Or parks.) They actually have quite the offering of classes – from basket weaving and auto repair to square dancing and yoga. So how to highlight their eclectic range? By combining them, of course. Henceforth, basketball and choir were merged (as the good Lord intended), among other pairings. And our work helped raise the Park District’s annual class enrollment rates well over the previous year’s levels.
Chicago Park District Radio Spot | Sunbathe Sashay
Chicago Park District Radio Spot | Free Throw in D